Pinterest is a visual pinterest ad specs that has a lot to offer for marketers. Part social media, part search engine, it provides a wealth of inspiration to users looking for new products and creative ways to style their home. The way it works is largely through ‘pins’ – images that are saved and shared across people’s profiles for future reference. Paid advertising on the platform utilises these ‘promoted pins’, which look identical to organic ‘pins’ but are actively promoted and targeted in-feed. The ad formats available include static image ads, video ads and carousel ‘idea pins’.

Static image ads are simple – featuring only a single image and allowing for up to 500 characters of text. For the best results, stick to the recommended aspect ratio of 2:3 – anything smaller might get cut off in-feed.

“Crafting Success: Understanding Pinterest Ad Specs

Video ads are a great way to engage with users – combining the aesthetic appeal of the ‘pin’ format with engaging and impactful content. They can be up to 15 minutes long and have the same file size restrictions as static ads – 1000×1500 pixels.

An e-commerce dream, shopping ads (known as catalog ads in Ads Manager) are a powerful tool for generating conversions. By leveraging product data to promote relevant and related items to interested users, these single-image ads are ideal for driving sales and brand awareness.

Email is today’s most important business communications channel – and also the most common attack vector for fraud. In addition to sabotaging brand reputation, email attacks can cause real financial and security damage. Learn how email fraud protection can safeguard your organization and keep your customers and employees safe.

Email Fraud Protection

Cybercriminals use emails to steal your information and money. They use sophisticated tactics like impersonating trusted institutions, tricking you into clicking unsafe links or downloading malware. They can even use your email to send messages to your contacts, requesting sensitive information such as credit card log-ins or banking credentials.

Encryption is one of the most effective ways to protect your email. But, fraudsters have found ways to get around encryption. They use advanced techniques like packet sniffing to intercept your emails as they travel from the sender to the recipient. They can then read your information — including passwords and account numbers — to steal your money or data.

The best way to keep your email accounts secure is to practice good cybersecurity habits. Enforce multifactor authentication on all your accounts to deter hackers. Educate your employees to be cautious of suspicious-sounding emails and to avoid sending personal information via email. When possible, encourage them to use collaboration tools, such as Dropbox or OneDrive, for file sharing. If they receive a request for personal information, remind them to call their company or a human resources representative to verify that the request is genuine.

Home window replacement mesa az might not seem like the most riveting topic for an article on EcoWatch, but it’s important to know that your windows have a bigger impact on the environment than you may think. For example, old single-paned windows make it harder to cool your home and they waste energy. But new, efficient windows can cut your energy costs and lower your carbon footprint. So, when the time comes to choose a company for your Mesa windows, make sure you look for one that has been certified by the Environmental Protection Agency and Energy Star.

How is windshield glass safe?

Another factor in choosing a window company is the frame material they use. Different materials have a different life span, price point and energy efficiency level. You’ll want to decide whether a particular material will suit your aesthetic preferences, the Arizona climate and your energy efficiency goals.

A good way to screen a window company is to read customer reviews. You can also get referrals from friends and family. If possible, ask each window company for a list of references. Also, see if they offer a warranty covering the products and installation labor.

Investing in new, efficient windows might not be the most exciting home improvement project, but it’s an excellent way to save money in the long run and improve your home’s value. It’s also a great way to care for the environment. New windows can reduce your electric bills by up to $460 a year and help lower your household carbon dioxide emissions by 440 pounds per year.